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Maserati GranTurismo PrimaSerie - A Collector's Car

Nida A 6/23/2023
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Maserati GranTurismo PrimaSerie in North America

Image: Maserati

People who appreciate a well-crafted automobile have a special place in their hearts for driving on scenic roads in a good grand tourer. In the mind of an enthusiast, there's nothing more relaxing than a long-distance drive while enjoying the melody of the exhaust note of a high-performance car.

A grand tourer is a special car that checks the boxes on speed and comfort for long-distance driving but not all exotic sports cars fit the bill. On the contrary, these often come with racing seats that aren't ideal for cruising for extended periods of time.

Maserati has participated in the market for grand tourers for quite some time, and the Italian manufacturer continues to elevate its offerings in this space.

Maserati GranTurismo PrimaSerie in North America

Image: Maserati

Seventy-five years after their first grand tourer – the A6 – debuted, Maserati announced that the eagerly anticipated exclusive 2024 GranTurismo PrimaSerie 75th Anniversary Launch Edition would be arriving in the United States and Canada in the summer of 2023. It joins the impressive current GranTurismo models, including the Modena, Trofeo, and Folgore.

Aligning with what's expected of a good grand tourer, the PrimaSerie blends luxurious comfort and performance. The car is shaping up to be an excellent option for exploring scenic roads, and given its limited quantities, interested parties should already be negotiating with their Maserati dealers to make sure they get one.

While the car comes in 2 configurations, all fifty earmarked for the North America market will be released under the moniker GranTurismo Trofeo. The exterior is painted in Grigio Lamiera Matte with red accents on the logos, scripts, air vents, and wheels.

Maserati GranTurismo PrimaSerie in North America

Image: Maserati

The PrimaSerie comes with a twin-turbo 3.0 L V6 Nettuno engine, derived from Maserati's MC20 super sports car. The engine delivers 542 hp and is the most powerful internal combustion engine the company has ever built. That should cover the speed requirement of a grand tourer.

Taking inspiration from Maserati's rich racing heritage, the car's striking lines, carbon fiber elements, and exclusive 75th-anniversary logos on the wheels, mudguard, and trunk add an extra touch of finesse to its exterior.

These won't go unnoticed in any 'cars and coffee' event as these subtleties further enhance the elegance that's deservedly associated with the Maserati brand.

Maserati GranTurismo PrimaSerie in North America

Image: Maserati

Elegance doesn't just stop at the PrimaSerie's exterior. Maserati has gone to great lengths to create a very tasteful, luxurious cabin. The black-and-white perforated leather upholstery is complemented by the Corse Red contrasting stitching and embroidered 75th Anniversary logos prominently featured on all four headrests. The herringbone motif on the seats and dashboard also offers a touch of sophistication.

The PrimaSerie 75th Anniversary Launch Edition combines tradition with innovation to pay homage to Maserati's storied past. While Maserati hasn't released any pricing information yet, given the limited quantity of this collector's car, expect the price to be higher than the current GranTurismo models.

Since the car will arrive in dealer showrooms soon, prospective owners need to start penciling down the roads they intend to visit in their PrimaSerie. With a car like this, those long drives are sure to be memorable.


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